UK E-Cigarette company SMOKO has announced the release of a new report which addresses misconceptions about the safety of vaping created by negative media coverage.
SMOKO, a UK-based retailer of e-cigarettes, vapes and e-liquids have released a new report on the safety of vaping and the impact of negative reporting on the subject.
More information can be found at https://smoko.com/blogs/news/the-real-truth-about-vaping
The new report is intended to dispel concerns amid the popularity of vaping products as smoking cessation aid in England. Negative media coverage has led many to inaccurately believe that vaping is as harmful to health as smoking.
The use of e-cigarettes has been rising over the last ten years in the UK with over 3 million smokers now choosing an electronic device over traditional cigarettes. The report states that 60% of the remaining 7.5 million smokers would like to quit, but many are still concerned about the safety of vaping due to negative reports in the media.
The UK vaping industry is strictly regulated and a study by Public Health England in 2015 concluded that e-cigarettes are 95% less harmful than tobacco. The report expresses concern that misconceptions about the safety of vaping in the UK have been caused by media coverage of vaping-related lung injuries overseas.
The report centres around a video released by Yorkshire Cancer Research, which presents their findings on the safety of vaping as compared to smoking. The video features expert input from a variety of smoking cessation specialists from UK organisations such as Public Health England, the NHS, Royal College of Physicians and the British Medical Association.
Tackling the myths and misconceptions surrounding vaping products allows smokers to make an informed choice. Since smoking is the largest preventable cause of cancer, the report seeks to address the fact that some smokers do not see vaping as an effective way to stop.
A spokesperson for SMOKO said, “All media needs to stop promoting false allegations around e-cigarettes and start looking at the truth behind facts given by Public Health England. E-smoking has been given a bad name and for what purpose? This whole entity has been produced to help people stop smoking for good without having to cause more damage to an individual’s health.”
The full report and video can be seen at https://smoko.com/blogs/news/the-real-truth-about-vaping
Release ID: 89004177